Content strategy
We define useful themes around your services, customers, seasonal opportunities and local market, giving every month a balanced and realistic plan.
A reliable content rhythm, built around you.
Every project is shaped around your goals, customers and starting point. You will know what is included before work begins.
- Monthly content plan and topic ideas
- Branded post graphics
- Captions written in your voice
- Content scheduling and organisation
- Facebook and Instagram support
- Hashtag and social search research
- Monthly performance report and check-in
Social media support with a clear job to do.
Posting consistently matters, but consistency alone is not a strategy. We connect every content theme to awareness, trust, enquiries or customer loyalty.
Creative production
Branded graphics and natural captions feel recognisably yours, with enough variety to stay useful without chasing every trend.
Scheduling and approvals
An organised approval process keeps you informed without turning social media into another weekly admin task.
Reporting and refinement
Monthly reporting highlights reach, engagement and audience patterns, then turns those signals into practical improvements.
Stay visible while you stay focused on the business.
A planned presence helps local customers remember who you are, understand what you offer and feel more confident getting in touch.
Save valuable time
Ideas, design, writing and scheduling are handled in one joined-up workflow.
Build recognition
A consistent voice and visual style make your business easier to remember.
Learn what works
Clear reports replace guesswork with useful signals about content and audiences.
A simple monthly social media process.
A clear, collaborative route from first conversation to useful, finished work.
- 01
Set direction
We agree your audience, goals, channels, offers and the tone your content should carry.
- 02
Plan the month
A balanced calendar turns business updates, expertise and timely local themes into purposeful posts.
- 03
Create and approve
You review the graphics and captions through a clear approval process before anything is scheduled.
- 04
Report and improve
We review monthly results and use them to strengthen the next round of content.
Social media marketing for Exeter and Devon businesses.
Local social media works best when it feels connected to the community and the real questions customers ask. From Exeter independents to service businesses working across Devon, JKW builds content around genuine expertise, local relevance and a consistent brand.
Social media can work alone or alongside website design, content writing and local SEO. When the message and visual identity match across every channel, potential customers get a much clearer reason to remember and choose you.
See what your social media is doing.
Performance comparisons, audience insights and monthly reports show how your content is doing and what your audience responds to.
Take a look at the portalQuestions about
social media management.
Clear answers before you decide whether JKW is the right fit.
Which social media platforms do you manage?
Support is focused on the channels that suit your customers and capacity, with Facebook and Instagram available in the core service. The right mix is agreed before work begins.
Do I need to provide photos and ideas every month?
Your real business updates and photos are valuable, but you will not be expected to invent a full content plan. JKW develops themes and prompts that make contributing simple.
Can I approve posts before they are published?
Yes. Content is shared through an organised approval process, giving you visibility and an opportunity to request sensible changes before scheduling.
Do you guarantee followers or sales?
No responsible manager can guarantee those outcomes. The focus is consistent, relevant content and steady improvement using real performance signals.
Can you target customers across Devon?
Yes. Content themes, language and local references can be shaped around Exeter, wider Devon or the specific places your business genuinely serves.
Ready to make your marketing work harder?
Tell us where your business is now and what you want to improve. You will get a clear, no-pressure next step.
Ready to look better online?
Let’s make it happen